Alex Reid embarks on cycle challenge for charity


Alex Reid embarks on cycle challenge for charity
Agent Contact:
Alex Reid
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As part of our 30th company anniversary celebrations, we have committed to raise £30k for our nominated charities by the end of 2021 and have set up a dedicated fundraising page.

Now that social distancing restrictions are lifting we are going to be planning many events and our directors and staff are setting themselves personal challenges.

So far, we have staff volunteering to run marathons in a week or complete sponsored walks and cycles rides. We will also be taking part in a charity golf day and are also planning a special event called “Bangers & Cash!” So lookout for more news on this soon! And of course, we are sponsoring one of the Rockets on display as part of the Rocket Round Leicester event.

Meanwhile, the feat which Alex Reid, our head of Commercial, has set himself is pretty epic – he’s challenged himself to cycle up and down the equivalent of 13 of the highest peaks and best-known mountains around the world on his mountain bike!

Alex is a keen cyclist and whilst he can’t actually travel to each country, he will be taking advantage of the many ‘high peak’ locations around the East Midlands to complete his challenge.

Since January he has ridden 1051 miles and climbed 84,085 feet by completing just over 105 hours of cycling.

Whilst Alex might be more accustomed to measuring up the footage of an office space, we are reliably informed by his trusty calculations he’s already cycled the height of the following mountains – which is pretty impressive!

  • Everest
  • Ben Nevis
  • Mount Fuji
  • Snowden
  • Mount Olympus
  • Mont Blanc
  • El Capitan
  • Scafell Pike

Alex is currently on his way up Table Mountain and when he reaches this summit, he will still have Kilamanjaro, The Matterhorn, Mount Vesuvius & K2 to go, which is another 66,486 ft.  This will make his height total an incredible 150,571 ft.

And so, we are appealing for your help with this challenge, by doing something you can do from the comfort of your armchair.

We simply ask that you make a donation, however small to help us reach our £30k target.  You can read more about the charities we are supporting and how to make a donation on the community page on our website. Alternatively, you can also use this link to donate directly via the Mather Jamie justgiving fundraising page.

As more and more events take shape and are confirmed, we will post more updates about how our fundraising events are progressing.


Agent Contact:
Alex Reid
Agent Details: